‘Very demure, very mindful’ takes center stage as TikTok creator Jools Lebron tries to trademark viral phrase – Times of India
TikTok sensation Jools Lebron is making waves with a new move to secure her place in internet history. The creator, known for her catchphrase “very demure, very mindful,” has filed to trademark this now-viral expression, aiming to cover various entertainment and advertising services, including beauty product promotions.The buzz around “very demure, very mindful” began earlier this August when Lebron showcased her unique hair and makeup style on TikTok.Her distinctive delivery and the phrase itself quickly became a social media hit, with fans and celebrities alike jumping on the trend, using “mindful” and “cutesy” to describe everything from daily routines to extravagant events.Lebron’s viral success has not only brought her online fame but also provided financial support for her transition...