Nike – Bhartiyanews24x7

22Oct

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Why is Nike struggling while Adidas thrives in 2024? – Times of India

Nike and Adidas have been on two very contrasting journeys in the stock market in 2024. According to reports, the former's stock dropped sharply while it registered poor sales projections, fell in its digital revenue, and had some inventory issues. This made the stock of the company fall as much as 31.71% year-to-date. Conversely, the stock of Adidas soared based on the immense popularity of the retro sneakers combined with robust earnings reports.Its stock surged 30.12%.The problems with Nike were then further exacerbated through the strong emphasis on online trade and significant shortcomings in China. Conversely, Adidas was able to use product innovation and excellent marketing strategies to instill optimism in the investors. Despite being at a low point, under-valued shares and market ...

4Oct

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Life Style

NikeCraft General Purpose Shoe: Is this world’s most boring sneaker? Well, Nike thinks so! | – Times of India

Nike made quite the loud statement when it ran an ad full-page in the New York Times to promote its NikeCraft General Purpose Shoe, designed by artist Tom Sachs. This was in 2022, when an aggressively funny message declaring that the brand wants to be boring in a world where sneakers are crammed with too much meaning went viral. Dubbed as the 'General Purpose Shoe' the ad claimed that it is an "own-less sneaker" and a "do-more sneaker".The ad also mentioned the shoe as a really retro shoe with worn-looking aesthetics for those who hate the fresh, squeaky-clean image of the conventional sneaker.Highsnobiety reported that the GPS "remains a testament to his philosophy of more functionality and storytelling in footwear." "It's for daily use," Sachs was quoted as saying. The shoe comes in two ...

18Sep

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Life Style

Nike to New Balance: Top 5 classic sneakers you can wear to work

The Vans Old Skool is one of the originally skate shoes that highly patronized on the aspect of the fashion world because of its versatility and stylish design. Its distinct side stripe as well as its great canvas and suede construction make it pretty fine for office wear.The Old Skool has laid-back cool yet still looks put together, making it quite suitable for most work environments. Because they are to last for long, these are ideal for use on a daily basis and will not give way to hectic office life. They can easily be paired with jeans, chinos, or even dresses, providing flexibility in your wardrobe choices. For example, you can pair Old Skools with slim-fit jeans and a tailored blazer to the office or dress them up with a wrap dress for that balanced look that's comfortable yet chic....