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Tag: engagement on digital platforms

‘Fadnavis used social media strategically and effectively’ | India News – Times of India
Politics

‘Fadnavis used social media strategically and effectively’ | India News – Times of India

THANE: Devendra Fadnavis, set to return as Maharashtra chief minister for the third time, used social media effectively which helped him reach out to large sections of digital audience compared to his peers, a political observer noted on Wednesday. The BJP leader is the "most-followed" politician from Maharashtra on social media, said Prasad Kulkarni, a Thane-based social media expert. Following the BJP-led Mahayuti alliance's election victory last month, Fadnavis was elected as leader of the BJP legislature party earlier in the day, and would be sworn in as CM on Thursday evening. Kulkarni told PTI that the BJP leader engaged with the electorate consistently, not just during election periods. Fadnavis has 59 lakh followers on X (earlier Twitter), 91 lakh on Facebook, 20 lakh on Instagram,...