Byju’s wants to terminate jersey sponsorship deal with BCCI, kit sponsor MPL also wants to exit | Cricket News – Times of India
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NEW DELHI: Two of Indian cricket team's main sponsors, edtech major Byju's and MPL sports, want to exit from their sponsorship agreements with the BCCI.In June, Byju's had extended its jersey sponsorship agreement with the Board until November 2023 for an estimated $35 million. Byju's now wants to terminate its agreement with the BCCI which has asked the company to continue at least until March 2023."BCCI received an email from Byju's on 4.11.2022 requesting terminating the association post the recently concluded T20 World Cup. As per our discussions with Byju's, we have asked them to continue the current arrangement and continue the partnership at least until 31.3.2023," read a BCCI note on the matter.The matter was discussed at the BCCI Apex Council meeting on Wednesday.The bran...